Newsletter Why Is Amazon Suddenly So Thirsty About Email Marketing? A leaked memo from Facebook gives us insight into post-iOS 14.5 ad performance. Could telecoms be the next big thing in ad tech? And key advertising trends that were reaffirmed by big tech earnings.
Newsletter Americans Reach A Crossroads - Do They Go YOLO or Solo? A deep dive into a potential post-pandemic boom. Is FLoC a flop already? And the Chinese eCommerce site you’ve never heard of - but that teens love.
Newsletter The March To One Million Siloed Ad Networks Continues New Google Ads features - and one of them is helpful. Teenagers represent a whole new challenge for eCommerce. And why every brand suddenly wants to be an ad network.
Newsletter Huge Consumer Brands Are Plotting Against Apple - Can You Guess Who? Google Search is favoring product reviews differently. An early study on the percentage of iOS 14.5 opt-outs we can expect. And we look at what DTC companies need "beyond a good product."
Newsletter 21 Years Later & Google Still Has A Discoverability Problem Can Google Become The Anti-Amazon? Facebook Analytics is sunset. What is next? And are millennials finally catching a financial break?
Newsletter How Google, The Original Gangster, Should Settle All Family Business Three big eCommerce developments in the world of video. The key takeaways from a massive Instagram study. And experts squabble about whether SEO is growing or dying - who do you believe?
Newsletter Is A Media Militia Forming Against Apple? Stimmy hits hard. Google tests a radical expansion of Shopping. And why Apple may be giving Facebook MORE power with its new privacy changes.
Newsletter Is 2021 The Year When Everything Becomes An Ad? Fresh perspective from a bumpy week in social advertising. Google shows their hand on the future of Google Ads. And eCommerce brands aren't the only ones focused on first-party engagement data.
Newsletter Birds of a Feather FLoC Together Google has a privacy-minded alternative to personal data collection, kind of. Is steaming TV the next placement gold rush? Is your social media culturally relevant or cultural appropriation?
Newsletter Let’s Talk About Why Personalized Ads Ads Matter Facebook launches another broken platform. What is the cheapest social content you can produce? And another social network that is low-key killing it.
Newsletter The only thing constant is change. Fallout from Google Ad's match type changes. Facebook is implicated in falsifying data to advertisers. And video ad performance is growing in all shapes and sizes.
Newsletter Is there a 'Roaring 20s' coming post-pandemic? Does Google's latest algorithm mean less traffic for your brand? Will Shop Pay bring new life to Facebook Shop? Or will TikTok jump to the front of the line for social commerce?
Newsletter What Is Apple Really Trying To Accomplish Through Its iOS 14 Changes? Google shakes up Google Ads' targeting. How good is 'good enough' for Core Web Vitals? And one DTC trend for 2021 that you should not ignore.
Newsletter Google's New, More Private Solution To Browser Tracking Cookies Updates to Google Shopping. The Latest on forthcoming iOS 14 shakeup. And "Roaring Kitty" calls the GameStop debacle.
Newsletter Live or Streaming - What Video Provides The Best Opportunity For You? Important new details on Facebook/iOS14 changes. Why your business should not be blogging in 2021. And you will never guess who makes up the fastest-growing cohort of online shoppers.
Newsletter Google: Damned If They Do, Damned If They Don't Experts look ahead to how government regulation will impact digital marketing. Updates to Instagram & LinkedIn. And is the podcast market in jeopardy?
Newsletter Record Sales Lead To Record Returns Who Is Taking The Brunt of Apple's Upcoming Changes? YouTube Expands Their Streaming TV Advertising Dominance. And is Amazon Officially Pay-To-Play?
Newsletter Are You Buying Facebook? Google makes an interesting play for short-form video. Does Facebook have the backs of small businesses? And wisdom from Seth Godin on what types of chances to take.
Newsletter 2021: The Year Of The Big-Tech Death Match What happens when big tech 'scales' all over each other? Google augments product discovery. And the "Gigantic WordPress Vulnerability of the Week."
Newsletter The Future of Social Media Is Here, & No One Noticed Do Noindexed pages impact your Core Web Vitals? Are you underestimating Google as an ad network? And two new shopping features come to Instagram.
Newsletter Everything You Missed From A Busy BF/CM Week Exploring Early Reports From Last Weekend, A Few Search Myths, & The Latest On “Shipageddon.”
Newsletter The Impossibilities of Scale Google & Facebook fix the wrong problems. A new ad network for advertisers has a ton of traffic, but at what cost? And three fun new tools for eComm advertisers.
Newsletter Beware: An Avalanche of FB/IG Shop Features Amazon takes on the government in a whole new way, the future of "Recommerce," & big brands are making plays for customer data.
Newsletter Go Home, WordPress. You’re Drunk. Declining search terms data in Google Ads, the latest holiday shopping trends to target with your advertising, & why Tractor Supply is dominating their industry in 2020.
Newsletter Why TikTok Might Have The Best Social Shop Yet Why is Apple indexing the web again? Google Ads gets a handful of useful new features. And TikTok's eCommerce play is becoming clear.
